Sales enablement is all about supporting sales teams with the right tools, strategies and training to make customer conversations more […]

Since 2020, Tim Biesemans has been the regional director for southern Africa at Sarens, a global leader in crane rental, […]

It sounds great. After identifying your ideal target group, approach this group and then generate appointments where the other person […]

How do you make social selling an indispensable part of your commercial strategy? Yannick Sel, commercial director at Sarens, a […]

The world of B2B sales is changing at a rapid pace. Traditional sales methods, such as cold calling and physical […]

Christian van Vessem, Commercial Director at Techsharks, discovered the power of social selling during a sales management program at Nyenrode. […]

The fact that marketing and sales are organized as two different pillars within organizations is decades old. You have been […]

How Mysolution reformed its sales strategy “Sales is about relationships. Make LinkedIn your best friend and every salesperson becomes a […]

We often don’t realize it, but when we critically examine our daily schedules, it becomes apparent that they are often […]

Introduction Evolution of B2B Purchase Dynamics The traditional B2B purchase pathway has transitioned from a simple, direct route to a […]

The world is changing rapidly, and many organizations are navigating through challenging times. Various factors are putting organizations under pressure, […]

Why digital/social selling? In today’s rapidly changing business landscape, where B2B sales teams face challenges such as complex lead generation, […]

In today’s digital era, Microsoft Copilot presents an intriguing exploration of how generative AI can influence sales communication. This platform […]

In the era of digital transformation, artificial intelligence (AI) has taken a prominent role in the B2B sales world. We […]

The digital age is significantly changing the world of B2B sales, with Artificial Intelligence (AI) as a central player. This […]

The dynamic sphere of customer service is undergoing a revolutionary transformation, spearheaded by Artificial Intelligence (AI). As businesses navigate through […]

In an era where the sales world is changing faster than ever before, professionals need to stay ahead with the […]

Step 1: AI-Driven Transformation in B2B Sales In the rapidly evolving landscape of the digital era, B2B sales dynamics are […]

In the competitive landscape of B2B sales, AI-driven tools are no longer a luxury but a necessity. “Mastering ChatGPT for […]

In today’s rapidly evolving digital marketplace, sales professionals need to stay ahead of the latest technologies and developments. Our advanced […]